Tarek Ismail Mohamed is a professor of product design by computer at the College of Mass Communication at Ajman University, U.A.E. He is a specialist in visualizing 2d and 3d Designs by Computer. He worked as a 3d design educator by computer at the Product Design Department at the College of Applied Arts, Helwan University – Egypt, from 1990 to 1996. Then he moved to Germany to get a Ph.D. in collaboration with the College of Fine Arts (H.B.K.) in Braunschweig –from 1996 to 1999. The Ph.D. theme entitled "Establishing an educational form organization program given the utilization of computers." He worked in Saudi Arabia Universities in Art Pedagogy, Education Technology, Computer and Design departments at King Khaled University and Al Qassim University. He participated in a lot of visual and product design and project expeditions. Later he became the head of the Computer and Design Department. He got a full professor of 3d Product Design in 2009. In 2010, he started his work in the Graphic Design department at the College of Mass Communication at Ajman University in the United Arab Emirates. Prof. Tarek Ismail has published several books on Product Design, Design by Computer, Graphic Design, Multimedia Design, Interactive Design, Design Basics, Virtual Reality & 3D design, Digital Multimedia and Modern Technology, Artificial Design, and Design Theory. In 2019, Prof. Dr. Tarek Ismail got a 3d product design consultant position from the Egyptian Designers Syndicate, which qualifies him to manage and direct many activities, projects, and design expertise. He published several papers about the product, graphic design, and visual communication in International Conferences and Journals indexed by Scopus (QI, Q2). He studied, visited, and lectured in Germany, Egypt, the U.S.A., Japan, Turkey, Kuwait, Emirates, the Netherlands, Spain, and Greece. Finally, he got a grant from Microsoft Azur for Covid-19 Research; the grant topic is "Applying the health criteria in everyday product design in light of the coronavirus pandemic." He is a reviewer and editor in several international journals. Prof. Dr., Tarek Ismail Mohamed College of Mass Communication Ajman University The United Arab Emirates. tarekabdelatif96@hotmail.com t.abdellatif@ajman.ac.ae 00971554956094
The modern era is characterized by tremendous developments in various economic, industrial and social fields, including patterns of daily life and human communication. These developments are led by various digital technologies, including computer programs and devices in various forms and functions, tools and equipment for audio/visual communication and others, artificial intelligence of all kinds, and modern technologies in... Display, marketing and excitement such as virtual and augmented reality. etc. In the third millennium of AD history, various information and knowledge merge to form economic and social visions and theories that determine the features of human life towards the future so that people can benefit from them in all areas of discovery and invention. Hence, science has transferred modern man from the era of material industries and traditional production only to the eras of information and endless applied knowledge through computers and their programs and cloud stores of various knowledge through which various human goals can be achieved. The computer, with its various programs and applications, has imposed itself on all aspects of social life, including the fields of education and guidance, as well as entertainment, whether at home or in public places, and at all age levels from childhood to adulthood...etc., by addressing the human senses with sounds, texts, images, videos, and all visual effects and tricks. What is interesting and attractive is the so-called interactive multimedia mix. This happens in the same society or different societies, so it is necessary to determine the characteristics and specifications of these various media and applications and how to use and deal with them, taking into account the environment and various social factors. In the midst of the rapid development of the modern fields of communication devices and computers, the artificial intelligence revolution, and modern display and presentation techniques that use virtual and augmented reality with their various characteristics, this book came to address multimedia and modern digital technologies of their various types, the design requirements of each of them, and their design standards.