Contact
s.benromdhane@ajman.ac.ae
06 705 null
Ajman Campus
Samar Ben Romdhane

  • Samar Ben Romdhane

  • Assistant Professor
  • Ext: 5536
  • CV

Dr. Samar Ben Romdhane earned her Ph.D. in Public Communication in 2016 from Université Laval (Québec, Canada). She currently teaches graduate-level public relations courses, including Advanced Theories of Public Relations, Public Relations Research, Strategic Communication Planning. At the undergraduate level, she has taught courses such as Research Methods, Sociology of Media Studies, and Sociology of Identities at Moncton University in Canada. Other than examining the discursive and rhetorical dimensions of secularism, and multiculturalism in public policy, and addressing the role of digital platforms in shaping identities and networks, she developed new lines of research including emerging issues related to disinformation and fake news, sustainability narratives within organizational and mediated communication. Her scholarly work has been featured in academic journals and book chapters. Dr. Samar combines a professional experience in strategic communication and public affairs with her academic background. She has served as a Communication Advisor for the Department of National Defense and the Canadian Armed Forces and as a Senior Sociologist with the Director General Military Personnel Research and Analysis (DGMPRA) at Defense Research and Development Canada.

Education
  • Ph.D., Université Laval, Canada, 2016.
  • Master of Arts (M.A.) in Public Communication, Université Laval, Canada, 2008.
Teaching Area
  • Research Methods
  • Strategic Communication
  • Theories of public relations
Research
  • Diasporas, digital diasporas, and transnational practices
  • Rhetorical approaches and argumentation analysis
  • Digital Public Relations, Social Network Analysis and Social Media Analytics.
  • Public diplomacy, public relations for and of nations, and intercultural communication
  • Advocacy communication and risk communication
  • Debunking misinformation and countering fake news
  • Gender, intersectionality and communication
Publications
Conference Presentation
  • Samar Ben Romdhane. (2024, October). Building a Cultural Hub in the Arab Region: The Role of Public Relations in Shaping Sharjah's Image”. Artistic hubs in and of the Arab region Conference. Orient-Institut Beirut (OIB)/Max Weber Stiftung.
  • Ben Romdhane, S., Elareshi, M., Alsridi, H., & Ziani, A. (2024, April). Public Engagement via Social Media Content: An Organisational Communication Aspect. In International Conference on Business and Technology (pp. 477-486). Cham: Springer Nature Switzerland.
  • Samar Ben Romdhane (July, 2023). “Reconsidering Journalism’s Role in Climate Change Reporting: Advocacy and social justice in Tunisia”. The IAMCR-Lyon23 Pre-Conference on Exploring Climate Journalism from Globalized Perspective, Lyon, France2023.
  • Youssef, N. A., Elareshi, M., Alghizzawi, M., Habes, M., Ziani, A., & Romdhane, S. B. (2023, May). Enhancing Public Satisfaction: The Impact of Interactive Marketing in Social Institutions (the UAE Ministry of Community Development). In International Conference on Business and Technology (pp. 367-376). Cham: Springer Nature Switzerland.
  • Elareshi, M., Habes, M., Ziani, A., & Romdhane, S. B. (2023, November). The Mobile Apps Inflammatory and Terrorism in Saudi Arabia. In 2023 Tenth International Conference on Social Networks Analysis, Management and Security (SNAMS) (pp. 1-6). IEEE.
  • 2019. "Que fait la publicisation des controverses aux dynamiques d'altérisation : le discours polémique et ses caractéristiques." Formes et enjeux du racisme et de l’islamophobie au Québec, Congrès annuel de la Société québécoise de science politique (SQSP) "Égalité / Illégalité : Un couple en science politique," Université de Montréal, 22–24 mai 2019, Canada.
  • 2017. Ben Romdhane, S. & Hadj-Moussa, R. "Transitional Justice and the Mediated Publicness: Toward a Memorial Consensus." Middle East Studies Association's 51st Annual Meeting, Washington, DC.
  • 2017, Samar Ben Romdhane and Ratiba Hadj-moussa, « La justice transitionnelle en Tunisie à l’épreuve des médias : vers un consensus mémoriel », Colloque international « Justice et politique dans le Maghreb post-révoltes arabes Réforme, Institutions, Réconciliation », Tunis, Tunisia.
  • 2015, Samar Ben Romdhane, « Gestion du pluralisme dans une démocratie délibérative : question d’intégration ou de participation citoyenne ? », colloque migration, insertion, citoyenneté : convergence des questions et diversité des réponses, Chaire de recherche en immigration, ethnicité et citoyenneté, UQAM, Montreal, Canada.
  • 2015, « Media Discourse and religious pluralism: dissensus, controversies and verbal abuse », the international symposium on Islamophobia: Race, Religion, Liberalism at the Institut Nationale de Recherche, Montreal, Canada.
  • 2012, « Publicness and the Appropriation of the ``Beylick``: Between Secularism and Religion », Confrontations, Constellations and Aspirations: Reflections on Diaspora and Transnationalism through the Lens of Youth Formations workshop, York University, Toronto, Canada
Memberships, Awards and Honors
  • Mentor. Association for Middle East Women's Studies (AMEWS) Graduate Student Mentoring Program
  • IAMCR - International Association for Media and Communication Research. Organizational communication working group.
  • Middle East Public Relations Association