Advertising & Promotion Course Field Trip to PRISM Advertising, Dubai

As part of practical learning experience, students of Advertising & Promotion Course (Department of Marketing) organized a field trip to Prism Advertising LLC. Prism  Advertising, Dubai based leading global advertising and branding company. They have managed advertising and branding campaigns of numerous local and global brands like Philips, Abbott, Horlicks, CAT, Rainbow, Britannia and many more to reckon with.

Mr. Amit Vardhan -CEO shared  his  25  years  of  practical advertising  experience .He  discussed  key  areas  of advertising ,promotion, branding,  and  various  job designations in an  Ad company. It  was  very informative ,inspiring and motivating experience  for  our students  to  know how an advertising  firm runs. Students practically observed the real working of creative, production, graphic designing, client management and planning department.  Mr. M. Siddiqui (HOD) and Dr. Aftab Ahmed participated with  the students  in this event.