A Retail Marketing Guest Lecture Organized for Marketing Students

A Retail Marketing Guest lecture was arranged for CBA marketing students on 24^th February 2019. 

Mr.Ateeq Shamsi, an eminent practicing retail industry professional was invited to address the students in CBA meeting room. Mr. Ateeq worked as General Manager in Marketing, Sales, Brand Management, Retail , Advertising, Promotion and Franchise Management for leading global brands like Canon, Sandisk, Karcher and Kazen for almost 30 years in UAE.

Mr. Ateeq Shared his valuable practical experience related to Retail Marketing with our students. The event  was organized under the supervision of Dr. Mohammad Siddiqui, Head of Marketing Department.