Strategic Communication Planning

كود المساق
PCC516
عنوان المساق
Strategic Communication Planning
وصف المساق

This course combines both theoretical knowledge of fundamental theories, concepts, and applications of strategic communication and an overview of practices in communication management: research design, planning, implementation, and evaluation. The course helps students to develop their capacity to think strategically and personally stretching intellectual challenge. In this course, students will investigate issues that challenge contemporary organizations by analyzing case studies, conducting research, and designing possible solutions.

المتطلبات الأساسية
None
الساعات الدراسية المعتمدة
3
نوع المساق
نظري
تقديم المساق
الخريف, الربيع